Senior Marketing Analyst - Chicago

Periscope is looking for an experienced Marketing Analyst to join our team! The Sr Analyst will provide leadership for a small team of talented marketing analysts and high-quality deliverables and guidance to clients.  This person contributes by managing deliverable timelines and quality while utilizing up-to-date methodology and data visualization tools.


  • Partner with Client Management teams to develop meaningful, actionable insights based on data analysis and provide recommendations to inform and improve the client’s marketing strategy. Provide thought leadership to connect the business need to the best analytic solution.
  • Communicate clearly with client and project management to thoroughly understand the client’s needs and assure data is analyzed appropriately.
  • Lead a team of analysts for multiple clients. Act as primary contact for projects, deliverables of the team.
  • Manage the execution of data analyses, both through individual contributions (hands-on data mining work) and supervision of analysts to ensure milestones are being met with accurate learnings.
  • Leverage analyst strengths and develop analysts to improve their skills and abilities. Design and create marketing metrics reports and management dashboards for multiple clients including data visualization.
  • Evaluate impact of marketing programs through use of test design and analysis of programs and target audiences.
  • Identify and use appropriate data sources and manipulate date to carry out in-depth quantitative analyses of customer, market, transaction level data sets.
  • Use statistical techniques (e.g. regression models, time series models, factor analysis and clustering) as needed. Consider other analytic methods and models based on client requests or projects for new business.
  • Present findings and recommendations verbally with clarity to internal and external audiences.


  • 6-10 years experience in advanced analytics, marketing, analysis. Consulting experience is a plus.
  • BA/BS in Economics, Statistics, Applied Mathematics, Computer Science, or related field. Master’s degree preferred
  • Strong analytical skills, statistical modeling, problem solving and conceptual thinking abilities
  • Experience with Microsoft technologies (SQL Server, T-SQL, MDX) or familiarity with any relevant software programs (R, SAS, Hadoop, Alteryx, MATLAB, Python) will be valued
  • Solid command of Excel and PowerPoint; experience with data visualization tools (ideally Tableau)

EEO Employer


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